Monday, April 25, 2005

Great marketing

THE 1 MILLION DOWNLOAD CHALLENGE - Opera Web Browser

Opera makes a web browser (think the thing that your using to look at this page). They just released the new version 8 of their software. The CEO of Opera jokingly said he'd swim across the Atlantic if 1 million people downloaded it in the first four days. Guess what. Three and a half days later they'd had 1,050,000 downloads. Guess who's "going for a swim".

(It's a joke, but it's fun to see a company with a sense of humor.)

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